You are trying to get flowers to someone in Hobart and you are not there. Most people ordering to Hobart are not. The whole thing rests on a florist you will never meet standing in for you at a door you cannot reach, and getting it right. It is the job we do, and we have done it for Hobart far longer than we had ever set foot in the place. We are Siobhan and Andrew Thomson, and a real bouquet on a Hobart doorstep by this afternoon is what this page has always been for.
Hobart is the coldest capital city in Australia, and for cut flowers the cold is an advantage. A bouquet on a Hobart doorstep lasts days longer than the same flowers in Brisbane or western Sydney, because the cool air slows everything down. Every stem crosses Bass Strait to reach the island, and it still arrives the same day: a florist in or close to Hobart builds your arrangement fresh that morning and delivers it by hand that afternoon.
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Flowers from $42.95, $16.95 delivery
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Real customer reviews
"Flowers bring happiness. Excellent. Great selection of flowers for all occasions. I live in Ireland so I was very impressed when my friend in Australia received her bouquet on the day I requested for delivery. I would definitely recommend Lily's Florist."
Marian, verified customer, Ireland to Hobart, February 2026
Marian ordered from Ireland, roughly 17,000 kilometres between her and the recipient's doorstep. A different timezone, a different hemisphere, a different season. The flowers still arrived the same day she requested.
The Florists Choice label takes away the pressure of knowing what is in season in a country you are not standing in. Marian did not need to know Hobart was in late summer, or that the market that week had strong tulip and rose supply. The florist knew, picked the best of the bench, and built to the brief. What the label actually buys you is a florist's judgement instead of a fixed recipe.
"Fantastic. Excellent service, if there was a hold up they let us know straight and sorted it out. Really easy to deal with."
Deb, Feefo verified customer, Australia, purchased 19 February 2026
Thanks Deb. Appreciate you mentioning the hold up part specifically. That is the bit most people would skip in a review but it is the bit that matters to us.
Things go sideways sometimes. A stem is out of stock, a delivery window shifts, the florist needs more time. We cannot prevent every delay. What we can do is pick up the phone and tell you before you have to chase us. That is a policy, not a lucky day.
The Deal of the Day is a good one for Hobart because the florist works with whatever the market sent down strongest that day. Glad it all landed well in the end.
Andrew, Lily's Florist
What Cool Climate Does to Cut Flowers, and Why Hobart Gives You an Advantage
I took calls for Hobart from our Pottsville home office for three years, and the one thing I had to keep explaining was that the flowers would actually last longer there than where the caller was ordering from. People found that hard to believe. They assumed cold meant fragile, that their mum's birthday roses would freeze on the doorstep. The opposite is true. Hobart's summer rarely hits 25 degrees. Winter sits around 12 to 13 during the day. Roses that open in 48 hours on a Sydney windowsill in January take four or five days in a Hobart living room. Tulips that droop by day three in a warm apartment hold their shape for a full week. Ranunculus and hydrangeas tell the same story. A hydrangea drinks hard and collapses the moment a heated room dries it out, so up north I hesitate over one. In Hobart I hand it over without a second thought. It is the same reason a Mother's Day bunch in May or a Valentine's arrangement in February goes further on a Hobart windowsill than the same flowers in a heated mainland flat. A bouquet left on a Hobart doorstep in July faces no heat damage at all. In February, the temperature still does not get high enough to stress most stems. The only climate risk in the entire city is frost in the elevated suburbs during winter, and that affects the doorstep; once the flowers are inside they are fine.
Tasmania has no wholesale flower auction market the way Sydney has Flemington or Melbourne has Epping. Hobart florists source from Just Flowers Tasmania out of Kingston, from Outside Wholesale Flowers, and increasingly from growers in the Cambridge area who sell direct. The "grown not flown" approach means flowers that were in the ground yesterday can be in an arrangement today. Every stem that is not island-grown has crossed Bass Strait on the Spirit of Tasmania or come down by air, and that extra day in transit is exactly why a careful Hobart florist conditions harder than a mainland one. What you give up on freight time you win back on the doorstep, where the cold keeps the flowers going for days. The cool-climate natives are the genuine local product, and some of it grows nowhere else. Leatherwood is exclusively Tasmanian. Tasmanian boronia carries a scent the mainland varieties never quite reach, and the proteas, waratahs, and native pepperberry come off island ground. A Hobart florist working from what grew nearby that week is not making a marketing claim. They are describing their Tuesday morning.
The other call I fielded constantly was the Florist's Choice hesitation. The caller would find the product, like the price, read "Florist's Choice," and ring to ask what that actually meant. The worry was always the same: does the florist just use whatever is left over? The answer is the opposite. Florist's Choice is the order where the florist reaches for their best stock, not their oldest. They are not matching a photo or digging out a specific stem that has sat at the back of the cool room for three days. They look at what came in strong that morning and build around it. The latitude is what makes it work. Three hundred and twenty-one reviews at 4.5 stars on the Bright Mixed Bunch alone tell you what happens when you let a florist use their judgement instead of a recipe. The callers who rang back happy almost always ordered Florist's Choice. The callers who rang back unhappy almost always ordered something specific and expected an exact replica of the photo.
There is no warehouse. No pre-packed box from an airport. A florist in or near Hobart walks into their cool room and pulls what arrived from Kingston or Cambridge that morning. The arrangement is built on the bench, and the same hands that build it load the van and take it to the door. Our job is to make sure that florist gets the order, your card message word for word, and the delivery instructions in time.
* The chalkboard in our Kingscliff shop. We still use it to explain the process to walk-in customers who want to send flowers interstate.
The products above cover the what. This section covers the how. If someone has died and you need flowers at Cornelian Bay or the family home, start with the first card. If you are sending to Royal Hobart Hospital or Calvary, the third card covers what the ward will and will not accept. Birthday, thinking of you, and celebration guidance follows. Hobart's occasion profile skews older than most mainland capitals, and the timing and addressing details below reflect that.
Someone has died and you are trying to do the right thing from a distance. Flowers will not cover what happened. You know that, and sending them anyway is how you reach across the distance when you cannot be in the room. The funeral might be at Cornelian Bay, Tasmania's oldest cemetery still in use, or at one of Millingtons' chapels in Moonah. You may not know the family's preference. Nearly 50% of Hobart residents identify with no religion, which makes the funeral simpler in some ways and harder in others. No script to follow, no expected flowers. Celebration-of-life services and personal tributes are as common as traditional ceremonies. Sympathy flowers for a funeral can be sent directly to the funeral home on the morning of the service. Our florist in the area confirms the delivery window with the venue. Cornelian Bay also holds a Commonwealth War Graves section, so Anzac Day in April and Remembrance Day in November bring their own wreath and poppy orders. For the family home, send within three days. Address the card to the family by surname. A brief message is enough. "Thinking of you and your family" works when you cannot find the right words.
Hobart runs proportionally more sympathy deliveries than any mainland capital I processed orders for. The ageing demographic drives it. Callers would ask whether to send to the funeral or the home, and I always asked one question back: do you know the family well enough that they would expect to see your name on a card at the service? If yes, send to the funeral home. If you are a colleague, an old friend, someone more distant, send to the home. The family is overwhelmed on the day. Flowers arriving at the house two days later, after the crowd has gone, are the ones that get noticed. And the card outlasts the flowers. Sympathy was the one occasion where callers told me they kept the card in a drawer and pulled it out months later, so write it like it will be read more than once. White and cream tones are safe for either destination, and natives dry well, which some families like to keep. Three things are worth knowing in a city this mixed. If the family is Jewish, flowers do not go to the funeral or the shiva house at all. Hobart has the oldest synagogue in the country, so it comes up here more than people expect, and the kind gesture is a food basket to the home or a donation. For a Hindu family, the garlands are theirs to handle, so flowers or fruit to the home after the cremation land better than anything sent to the service. And on an Aboriginal Sorry Business, ask the family first. Some prefer bright and bold over white, and Tasmanian natives carry a connection to Country that a hothouse rose never will.
Your parent or grandparent is turning a number with a zero on it and you live on the mainland. The flowers are doing the job you wish your body could do: show up. Hobart skews older than most capitals, and milestone birthdays account for a larger share of orders here than anywhere else we deliver. Order the morning of, or the day before if you want to be certain. If the recipient is in aged care, address the card with their full name and the facility name. Staff accept flowers at reception and bring them to the room, but that handover takes anywhere from half an hour to three hours depending on the facility and the shift. Birthday flowers in bright or warm tones tend to photograph well for the thank-you text that gets sent back to you. Bold colours read better in a phone camera than pastels.
For a 70th or an 80th, I learned to ask callers whether the recipient had strong opinions about colour. Plenty do. A woman turning 80 who has spent six decades surrounded by pink roses does not want pink roses. She wants something she has not seen before. Natives work well for that. Proteas and banksias are sculptural, they look nothing like a standard birthday bunch, and they hold for weeks. At a milestone, the words on the card do more work than the flowers. Write something specific. "Happy birthday Nana, from all of us" means more to an 80-year-old than "Happy Birthday."
Your person is in hospital and you want them to know you are thinking of them. Sending flowers to a ward you cannot visit is a strange kind of helpless: the bunch is either a small celebration of recovery or the only thing you can do when nothing feels like enough, and from a distance you may not know which. Royal Hobart Hospital on Liverpool Street is Tasmania's largest public hospital with around 400 beds. Calvary Lenah Valley took over as the main private maternity hospital in southern Tasmania in 2025, and Calvary St John's in South Hobart is the private hospital that runs palliative care. One thing to check before you order: if your person is in intensive care or just out of surgery, hold off. Those units do not take flowers, and an arrangement sent too early waits at a desk until they move to a general ward. Otherwise, address the card with the patient's full name and the ward if you know it. The flowers go to the reception desk, where staff log them and carry them through when they can. From what our florists have seen across thousands of hospital deliveries, that window runs from thirty minutes to several hours, and you will not hear from the hospital. The thank you comes from your person, not the ward. A box or vase hospital arrangement arrives ready to sit on the locker, where a hand-tied bunch has to be put in water by a nurse, and the ward keeps no spare vases. If the words are hard, "Thinking of you, no need to reply" takes the pressure off someone who may not be up to talking.
A couple of ward-specific notes from the bench. For a new mum, address the card to the mother, not the baby, who may have no registered name three hours in. Skip lilies on a maternity ward. From what our florists have seen, the pollen stains and the scent is heavy in a small room with a newborn, so pastel new baby flowers without lilies are the safe call. New parents tend to read the card out loud to each other, usually at some ungodly hour with a newborn asleep on someone's chest, so what you write on it lands harder than any stem in the bunch. Palliative care at St John's is the one place that caution flips. Flowers are wanted there, the staff know exactly what they mean, and there is no such thing as too many.
Florists Choice Bright Mixed Bunch from $79.95. Delivery $16.95.
Order Before 2pm for Same DayNot a birthday. Not an occasion. Just the thought that someone in Hobart might be having a hard week and you want them to know they crossed your mind. Couple families without children make up 41% of Hobart households and one-parent families are 18%. Loneliness is not a dramatic thing. It accumulates. Flowers arriving on a Tuesday afternoon for no reason at all break the pattern. There is always a small risk it lands wrong, that reaching out reads as pressure rather than care. Flowers are the gentlest way to take that risk, because they ask nothing back. If the person lives alone, a card message matters more than the arrangement. "Thinking of you, call me when you feel like it" gives them permission to reach out without pressure. Just because flowers in warm tones work well here. Bright enough to lift a quiet room, not so bright they feel like a celebration when nothing is being celebrated.
If the person is in aged care, the delivery works differently. Address the card with the resident's full name and the facility name. Staff accept flowers at the front desk and take them through. Some facilities ask that the family be notified first. If you are unsure, calling the facility before ordering saves a round of phone tag.
Natives hold up in aged care. Nobody changes the water for a few days, the heating dries the air, and a soft-stemmed rose wilts before the week is out. Woody stems do not care. Banksia and leucadendron sit there looking the same on day ten as day one, and when the flowers are done they dry on the windowsill without ever looking dead. For someone in a room that does not change much, longevity beats spectacle.
Something worth celebrating, and you want flowers there for it. Hobart's calendar throws up occasions no other city has, and each one changes how you should order. Dark Mofo runs 11 to 22 June in 2026 and fills every hotel in town, so a thank-you bunch to a host, a hotel, or a restaurant doing a solstice menu is common right through those weeks. The Sydney to Hobart fleet ties up at Constitution Dock between Christmas and New Year, the busiest gifting stretch of the year, and graduation season at the University of Tasmania in Sandy Bay brings its own rush of congratulations flowers. The one thing every one of these weeks has in common: our florists run heavier volumes and the 2pm cutoff stops being a soft suggestion. For celebration flowers during an event week, order early in the day.
For restaurant or venue deliveries in North Hobart or Salamanca Place, include the venue name and a contact person. Staff accept flowers at the bar or reception and hold them for the recipient. Parking around Salamanca is restricted during Saturday markets, so morning deliveries before 8am or afternoon deliveries after 3pm avoid the congestion.
None of these matched yours, and plenty of orders never fit a neat category. The Florists Choice Bright Mixed Bunch is Hobart's number one seller for a reason. The florist picks what is freshest, builds from the best of what arrived that morning, and the "bright" instruction gives them a colour lane without locking them into stems that might not be in season. At $79.95 it covers birthdays, thank yous, thinking of you, and congratulations without feeling like too much or too little. Hobart's cool climate means those stems last longer than the same product sent to a warmer city. If you want the florist to have full creative freedom with no colour restriction, the Florist's Choice Bunch is the open brief version. 551 reviews at 4.5 stars across hundreds of different florists tells you the model works. A good mixed bunch is really three or four timelines in one vase. The gerberas peak first. Roses take over around day four, and by the second week it is the lilies or the chrysanthemums still holding on. The recipient sees a different arrangement on day six than on day one. The quiet part of sending from a distance is this: for a week there is something in their home that keeps changing, and every time they top up the water, it is you they think of.
In 2006, Siobhan and I bought a florist in Kingscliff NSW. She was pregnant with Asha, we knew nothing about flowers, and our accountant told us not to do it. We ignored him. The phone kept ringing with orders we could not fill. "Can you send flowers to Hobart?" We would say sorry, we can not help. Over and over. Then one freezing June day, barely any money in the till, we thought: there has to be a way.
* Andrew, Ivy, Siobhan and Asha in Hobart, June 2024. We took the kids down for a week. Hired a Tesla, grossly underestimated the cold, and the range dropped from 450 to 320 kilometres. Could have been the battery chemistry. Could have been the two teenagers and their straighteners.
We called a florist in Hobart. True Colours Florist. Told them who we were, what we were trying to do. No membership fees, just a small commission covered by adding a few extra stems. She said yes, and Hobart became one of the first cities we ever sent flowers to. We built a website for her, gave her all the orders that came through it. She was getting extra orders every week without spending anything on marketing. We were staying afloat. Everyone won.
Eventually managing separate websites became impossible, so in 2009 we pulled everything under one national brand. Lily's Florist. Built landing pages instead of standalone sites. Hobart was there from the start, one of the cities that taught us how this works. Our competitors are tech companies who spotted a gap in the market. We are two people who owned an actual florist and figured out the rest as we went. Florists trust us because we have been where they are.
We took the family to Hobart last year. Hired a Tesla for the week. Arrived and it was 2 degrees. Windy. Cold that hits your face and makes you question every decision. Living in Northern NSW, we are used to 22 degrees in winter. The Tesla's range dropped in the cold. Might have been the battery chemistry, might have been the heating working overtime, might have been the teenagers and their copious amounts of makeup weighing us down. Whatever the reason, the car that promised 450 kilometres was giving us closer to 320. But we got to walk the streets of a city we had been sending flowers to for years and had never once visited. It mattered more than it probably should.
Barbara ordered birthday flowers from Prague. All the way from Europe to a Hobart doorstep. Her review said the bouquet arrived exactly as ordered. Wayne ordered from Perth for his girlfriend in Hobart and mentioned that the pictures on the site matched what showed up. These are the reviews that prove the model works across distance. Not a testimonial we wrote. A sentence from someone who tested it.
Order before 2pm weekdays for same day delivery to Hobart. 10am Saturdays. No Sunday delivery. Orders placed after cutoff are delivered the next business day. Most orders here come from interstate or overseas, but if you are in Hobart sending across town, it is the same florist network and the same cutoff.
$16.95 per delivery. We cover the gap between this and what the delivery actually costs. Covers Hobart CBD and all surrounding suburbs including Sandy Bay, Battery Point, North Hobart, New Town, Bellerive, Lenah Valley, and outer areas. Hobart has more standalone houses and fewer apartment towers than any other capital, so deliveries here rarely hit a locked lobby or a buzzer nobody answers. Eastern shore addresses around Bellerive and Clarence come over the Tasman Bridge, the one pinch point a local driver plans around.
Call 1300 360 469 (7am to 6pm weekdays, 10am Saturdays). Email [email protected] for changes after ordering.
Hobart winter mornings drop below 5 degrees and frost is common in elevated suburbs like Fern Tree, Mount Nelson, Ridgeway, and Mount Stuart. If your delivery is heading to an address with an exposed doorstep, include safe-place instructions at checkout. A covered porch, a side entrance, or "leave with a neighbour" protects the flowers from frost damage. Once inside, Hobart's mild indoor temperatures are the best conditions for cut flowers in any Australian capital. The frost is a doorstep risk, not an indoor one.
Your order reaches a partner florist in or close to Hobart. They pull stock from their cool room and build your arrangement on the bench. Wrapped, loaded, and out the door the same afternoon. Most orders are confirmed to the florist within an hour of you placing them. The confirmation comes from your person rather than from us. When they call or text to say the flowers arrived, that is your receipt. You will not hear separately from the hospital, the aged care facility, or the florist.
If something goes wrong, or if you need to change the card message, the address, or the delivery date after ordering, call us on 1300 360 469 during business hours or email [email protected]. We can usually catch the florist before they start making the arrangement. After they have started, changes become harder but not impossible. We learned that one the slow way. We used to take change requests by email only, and a late address fix could sit unread until the van had already gone. So we changed it: the phone is now the fast lane, and the number reaches a person, not a queue.
I know the quiet after you order is uncomfortable. You have spent money, typed out a card message, pressed the button, and then nothing. No tracking link. No "your florist has started making your arrangement" notification. That silence is the gap between what delivery apps have trained you to expect and how a florist actually works. A florist is not a warehouse scanning parcels. She is at a bench with wet hands and a pair of secateurs. The next thing you hear should be the person you sent the flowers to, calling to say they are beautiful. Sometimes that takes a day. People forget, new mothers are asleep, patients are on medication, and a quiet phone is almost never a sign the flowers missed. The gesture has already done its work in that room, whether they have managed to tell you yet or not. If you would rather not sit with the silence, ring us. We will chase it. We are here for exactly this. Andrew handles the operational side and I handle the "are you okay?" side. Between the two of us, we have been doing this since Asha was in a car seat and we were delivering flowers ourselves.
Hobart has been in this network from the early days, longer than most suburbs on our site. The florist covering this area knows the reception process at Royal Hobart. They have the Salamanca Market parking worked out for a Saturday morning, and they have learned which doorsteps on the shady side of kunanyi hold frost until 10am in July. We do not teach any of that. They already have it. We just make sure they get the order.
ABN: 17 830 858 659
We wrote this page together because Hobart is where Lily's Florist started to become something larger than a flower shop in Kingscliff. The call to True Colours Florist started as nothing grander than two people in a quiet shop trying to figure out how to stop saying no. Hobart was one of the first cities we partnered with. The network is now over 800. We still live in Kingscliff with our daughters Asha and Ivy, and we still make most of our business decisions at the dinner table.
We visited Hobart for the first time in June 2024, years after we first started sending flowers there. We walked the streets of a city we had served from 1,800 kilometres away and had never set foot in. It was 2 degrees and we were wearing everything we owned. Read our full story here.
Our shop in Kingscliff NSW. We bought it in 2006 with a baby on the way and zero experience in flowers. The phone that would not stop ringing led to everything that came after.
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